ARB PRICE INCREASE FOR 2024 & WHY
Posted by Iceberg Outdoor Group Staff on 23rd Jan 2024
NEW ARB PRICE INCREASE INFORMATION
We are writing to inform you of an upcoming price adjustment on select ARB products that will take effect on April 22, 2024. This adjustment is a result of various factors, including rising production costs, increased global shipping expenses, and inflationary pressures affecting the entire automotive industry.
The price adjustment, although minimal, is necessary to ensure that we can maintain the high quality of our products, invest in innovation, and provide ongoing support to our valued dealer network.
While we understand that price increases are never easy, we want to assure you that we have carefully considered this decision and have worked to minimize the impact (less than 50 skus affected) on both your business and end customers.
Key points regarding the price adjustment:
Effective Date: The new prices will come into effect on April 22, 2024.Communication to Customers: We recommend communicating this adjustment to your customers as soon as possible to manage expectations and avoid any potential misunderstandings. We understand the importance of transparency and trust in our dealer-consumer relationships.
Updated Price List: Please click on the link below to download the updated price list reflecting the changes.We recognize the challenges you may face, and we appreciate your understanding and cooperation as we navigate these changes together. Our goal is to continue delivering exceptional products and service to our customers, and we are confident that this adjustment will contribute to the long-term success of our partnership.
Thank you for your continued dedication to ARB USA.
We value your partnership and look forward to a successful future together.